Hello!

Let Me Help Your Ballroom Business Shine Bright!

As both a passionate amateur ballroom dancer and a seasoned marketing strategist with 15+ years in the live entertainment business, I saw a marketing void in the ballroom industry. I launched the first boutique marketing firm built exclusively for ballroom dance - offering professional, modern marketing tailored to ballroom’s unique culture and audience.

I speak both ballroom and marketing, a unique mix that can't be found at a typical marketing agency. This rare combination allows me to partner closely with competition organizers to elevate every element of their events from branding and marketing strategy to experiential enhancements and audience engagement. My work is rooted in creativity, innovation and measurable results. I'd love to help you take your ballroom business to the next level!

Marketing Services

Customize services for your needs. Package quotes or monthly rates available.

Competition & Event Promotion

Identify and execute new revenue streams from sponsorships, online spectator ticket sales, beverage sales and VIP packages
Partner with hotel for promotional opportunities on-property
Market online tickets to spectators
Pitch PR opportunities to media
Create branded collateral, favors and centerpieces

Dance Studios

Identify new marketing, advertising and PR opportunities in local community
Design printed programs and tickets for Showcases, Christmas shows, etc.
Run audio ads on Spotify
Design flyers and marketing collateral
Build content calendar for social media and email blasts
Run paid advertising campaigns on Facebook and Instagram

Sponsorship & Advertising

Create promotional opportunities at competitions to benefit event organizers AND vendors
Identify additional revenue opportunities such as presale packages
Design ads for programs (print and digital)
Organize vendor promotions during comps to increase engagement
Run paid advertising campaigns on Facebook and Instagram

Social Media, Emails & Websites

Build social media strategy and content calendar
Increase engagement with followers
Design email blasts geared toward increasing sales and/or appointments
Nurture customer loyalty for repeat business
Optimize websites to enhance user experience
Establish consistent branding across all channels

Portfolio

My 15+ years of professional marketing and event promotion experience includes strategic marketing campaigns, ticket sales, digital marketing, promotions & contesting, content creation, graphic design, paid advertising, print & digital collateral, PR initiatives and more!

I have personally experienced the joy of ballroom dancing! I want to spend the next chapter of my career spreading the word to others. Below are a few examples of marketing materials that can enhance your ballroom business. Contact me to help you with your marketing initiatives.

Price Structures

Drive strategic revenue growth by analyzing high-performing categories, optimizing pricing, and developing compelling new offerings and upgrades that excite competitors.

Email Blasts

Crafting emails with branded content that connect readers with your competition by increasing open rates, driving clicks and nuturing engagement.

Event Sponsorships

Curating sponsorship and advertising opportunities to connect vendors and brands with competitors - resulting in added value for all parties involved!

Creative Marketing

Elevating all marketing collateral - from screen to socials to on-site - to generate and sustain interest in the competition to increase attendance and brand awareness.

Experience